Cake is the first app that makes your bankaccount profitable again. It offers users automatic cashbacks based on the purchases they make. To use Cake consumers do not have to switch banks. Based on the EUs open banking regulation it acts as an overlay on top of existing bank accounts.
For users it means better insight in their financials and a monthly cash back and data dividend. To retailers and brands Cake offers anonymized real time market insights as well as targeted marketing opportunities.
Cake is the brainchild of Davy Kestens. Davy is a serial tech entrepreneur who previously launched Spark Central in Silicon Valley. A venture for which he lived for 7 years on the West Coast. Cake consists of a remote team of about 30 enthustiastic programmers and developers.